Meet Our Transformation Lab Presenters
Transformational Lab Series #1
 JENNIFER GIBSON |

AMELIA LOBO |
Show Me The Money
Jennifer Gibson, Two Rivers Bank and Trust, and Amelia Lobo, ISED Women's Business Center
Jennifer Gibson is chief retail banking officer and senior vice president at Two Rivers Bank and Trust. In her 20 years in the financial services industry she’s had successful leadership roles in both national and community banks. Amelia Lobo is director of ISED Women’s Business Center and has worked with small businesses for more than a decade. She is passionate about helping women create wealth for themselves, their families and their communities through small business ownership.
 DR. HEATHER YOST |
Fireworks Marketing on a Sparkler Budget
Dr. Heather Yost, Yost Family Chiropractic
Dr. Heather Yost is a chiropractor, acupuncturist and health coach who started Yost Family Chiropractic in 2004 with nothing more than a passion to help people live better lives and an empty reception room. She’ll share what she did with “next to no money” to market and grow her business.
 KRISTEN SHARMA |  SUNIL SHARMA |
Managing the Myth: Work/Life Balance
Kristen Sharma and Dr. Sunil Sharma
More than two decades ago, keynoter and workshop presenter Kristen Sharma learned work and life balance techniques from Anthony Robbins that helped her be a single mom with two thriving companies. Kristen's husband, Dr. Sunil Sharma, is assisting in her presentation. He is president of the firm they co-founded, the Meditation Institute. Prior to that, he founded an award-winning software company.
Transformational Lab Series #2
 BOBBI SEGURA |  KATHRYN TOWNER |
Websites that Work
Bobbi Segura, B.Segura Consultants; Kathryn Towner, WinCommunications; Phyllis Kline, KLC Property Management
Bobbi Segura, owner of B. Segura Consultants and Kathryn Towner, Co-Owner of WinCommunications, break down the elements of web development and put them back together again in a more user-friendly, mobile, and goal-oriented fashion. Learn from others — including their client, Phyllis — what works and what does not, and how a small business owner can manage to keep the business website up to date.
 MICHELLE DECLERCK |
 KATIE ROTH |
Psychology of Pricing for Profits
Michelle DeClerck, Conference Event Management and Katie Roth, Portico HR
Pricing your service is an art - too high and it’s hard to be competitive. Too low and you can’t make a profit. Katie Roth and Michelle DeClerck will discuss pricing strategy and the psychology behind it.
Michelle DeClerck owns 10-year-old Conference Event Management, a international provider of unique, world-class events, conferences, incentive travel and meeting experiences. Katie Roth owns Portico Staffing, a leading direct hire and temp to hire service in Central Iowa.
 MAUREEN COLLINS-WILLIAMS |
Smart Women — Smart Growth
Maureen Collins-Williams, Entrepreneurial Communities Project, LLLC (Summit keynote speaker)
What do a Budweiser beer and a Colgate toothbrush have in common? They offer examples of 'smart growth' strategies used by America's largest corporations to grow sales. In this session, we'll share all four 'smart growth' strategies and show you how some smart women have grown amazing companies using them.
For more information, contact Pam Clearwater-Lovell
at pam@nexgencfo.com
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